ResultsFound: 67 on Ads, Public Opinion
A 2016 study in the Journal of Consumer Research finds that men avoid so-called “green” behavior because of concerns about gender identity, but behaviors can be changed with targeted advertising.
A Columbia researcher’s study that examines the roots of anti-Americanism in the Middle East and greater Muslim world to determine whether it is policy-based or extends to all things American.
2016 study led by a political scientist at Columbia University that looks at whether lawn signs used in elections as a campaign tactic generate votes.
2016 talk in which Jill Abramson, the former executive editor of The New York Times, weighs in on the quality of the media’s 2016 campaign coverage.
2014 study from Yale University and George Mason University based on two nationally representative surveys on how Americans react to the use of the two terms.
2015 study published in the Journal of Public Policy that examines whether and how public opinion about education reforms are affected when residents of Tennessee are presented with student-performance data.
A 2015 study published in Political Communication looks at the frequency, effectiveness and perceptions of credibility of using male versus female voice-overs in political television ads.
2015 study published in PNAS that explores whether public disapproval of the U.S. Congress may be tied to a declining use of pro-social language — talk about helping others — during Congressional debates.
2015 panel discussion on the media’s widespread use of public-opinion polls during Harvard University’s Theodore H. White Seminar on Press and Politics.